A couple of weeks ago we were hired to create an "authentic" looking crab puppet for a new commercial for "Joe's Crab Shack." We were told to go right up to that cartoon line, but not to cross it.
This was a very challenging and exciting assignment. By the time we got to the set (on location at a beach house in Westhampton), we had animated it so all eight legs moved, the arms folded and opened, and the claws snapped. We also animated the EYES! The crab had to grab a pair of tongs from the live-action guy, turn the tables and threaten him. All in real time. It took Olga and me to do the precise, coordinated puppetry.
All very surreal, and ably handled by a talented director named Christopher Bean. Here then is PINCHY THE CRAB:
Showing posts with label Commercials. Show all posts
Showing posts with label Commercials. Show all posts
Friday, September 3, 2010
Tuesday, June 8, 2010
Friday, October 2, 2009
IN A SOUPY MOOD
Five or six years ago I pitched the head of creative @ J Walter Thompson the idea of using our SOUPY SALES puppets & marionettes for a series of televison commercials. I'm not sure why but I chose BUBBLICIOUS GUM as the showcase product. I drew up the boards and pitched it, and while he laughed outloud, he said it would never get passed committee. "All the spontaneity and fun has gone out of generating the ideas for commercials" he said. Below are the (clickable)boards. . .


Sunday, September 6, 2009
Weird Old Puppet Commercial
Our friend, puppet-maker, stop-motion afficianado and all around mensch SAL DENARO, sent us this very very piece of puppet weirdness:
Sal thinks Lou Bunin (Alice In Wonderland) may have created it, but I don't know. Any ideas?
Saturday, June 27, 2009
YOU'LL WANT TO WRITE DOWN THIS ADDRESS
Bil at his Bairdiest
Absolute LOVE . . .
(thanx to Doug Preis for finding this!)
Monday, April 13, 2009
WORLD'S FUNNIEST

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